Creating Imaginative bedtimes
Dream big with our comforting, playful designs
Shop by Design

Best for your family 

Bloomsbury Mill products are easy to use, caring and durable enough to support the demands of a young family’s life.

Best for our world

We are responsible about the full
lifecycle of our products and encourage you to Donate, Pass on, Recycle or Re-use any product that you no longer need. 

Giving Back

In our quest to help create a better future every day, we regularly donate product, raise funds and support our charity partners.

NEW! Christmas Has Arrived!

explore our collection

Toddler Range

shop toddler collections

Newborn Range

Shop Newborn Collections

★★★★★

Purchased last-minute for when my granddaughters (5½ and 4) came to stay for a number of days and were sharing a double bed. Great squeals of excitement when they saw it, as they both love unicorns and princesses! Absolutely perfect for what I wanted.

A. J. Wilcock
★★★★★

Bought 4 of these blankets so far, excellent quality, various colours, easy wash and warm enough for your baby you can just layer them on colder days/nights.

Tash E.
★★★★★

Could not live without these, perfect for newborns as you can use them for burping as a lightweight blanket, to wipe up and spit up or spillages , so handy to have use all day then throw in the wash.

Ryan
★★★★★

Super fast delivery of two gorgeous sleep bags. The quality is fantastic and the designs are gorgeous. I think I’m going to be there newest fan and best customer.

Mark Sanna
★★★★★

We are really pleased with the sheets, we bought them for a travelling trip and our baby slept very well. Quality is great, we're really pleased with the purchase. Thanks!

Daniel