Giving Back

Introducing our charity partner: Action For Children

At Bloomsbury Mill we are passionate about our mission to support young families on their journey so they can embrace and enjoy every moment of childhood together. We want to create a better future every day for all children and so we decided to partner with Action for Children to support the amazing work they do for vulnerable children in the UK.

Supporting charity is personal to us and we are continuously thinking of ways in which we can generate funding and awareness of this fantastic cause.



Our Current Work

We donate our new products to children living in residential care such as Action for Children’s Pastens centre in Surrey, which provides residential care for young people with profound and multiple disabilities,

including communication difficulties, sensory impairment, complex health needs and challenging behaviour. To hear that our bedding brings excitement and enjoyment to the children means the absolute world to us. 

We also organise fundraising events activities such as sponsored fun runs and recently took part in Action for Children’s Boycott your Bed initiative, challenging our social media followers to join in. 

In addition, if we have any excess stock or any suitable preloved products we donate to the charity for resale to generate much-needed funds.

Sam Jones, Regional Manager for Action for Children says,

“The passion and dedication shown by Bloomsbury Mill in giving young families and children the opportunity to have their best start in life is outstanding. We are so grateful to Bloomsbury Mill for our partnership, which is providing essential support to children who desperately need our help, and we are delighted that they’ve chosen to partner with us. From fundraising to campaigning - and even directly supporting some of our services with essential items such as bedding and muslins - they are always demonstrating their incredible commitment to Action for Children.”

You can find out more about the great work that action for children do or donate by visiting their website.


Our Local Initiatives in the UK

Knowing how challenging a new arrival can be, we felt compelled to support The Baby Bank on their mission to provide essentials to families in extreme need. We regularly donate our baby muslins and cellular blankets to the charity to help families who are less fortunate. Here’s Co-Founder Tom and Marketing Manager Angela with The Baby Bank Founders Amy and Rebecca.

You can find out more about getting involved with The Bank Bank here

We also support the NHS and in particular the midwives who all do an incredible job.  We support our local hospital Frimley Health NHS Foundation Trust by donating muslin swaddles for the midwives to pass on to new mums. 


    Our vision is to continue to grow our charity work. If you have any other ideas or suggestions of how we could help give back please email us at and you can follow our journey on our blog!